Art Director

I work as Art director for both fiction and non fiction.

With La squadra del cuore and Un viaggio per Natale, two children's books written and illustrated by Bruna Poetini I took care of the art-direction, the lettering and the layout. The volumes are available in Italian, German, Portoguese and French.

For Zermat and Grumpyninja brands I was responsable of the visual communication and the brand style guides: the catalogs, the packagings, the websites and all the other details.

What does an Art Director do?

An art director usually oversees the work of other designers and artists building the overall style or tone desired for each project.

An art director will typically do the following:

  • Determine how best to represent a concept visually
  • Decide which photographs, art, or other design elements to use
  • Regulate the overall look or style of a project
  • Supervise design staff
  • Review and approve designs, artwork and photos
  • Coordinate activities with other creative departments
  • Determine detailed budgets and timelines

Works

Some examples of my work. How can I help you?

  • All Categories
  • brand style guides
  • publishing
  • advertising

grumpyninja

Brand style guides, photoshoot directions, graphic designers direction, illustrator directions

Corporate Identity

Catalog, brochure, pricelist, flyer and packaging

Launch of a new line of products

Contact with suppliers, bottles choice, label develop, copyright, budget management

Christmas Children's book

illustrator direction, graphic designer direction, editing

Children's book

illustrator direction, graphic designer direction, layout

Packaging design

Brand style guides

Contact Me

You won't regret it!

@zgmacco_art

info[at]marcozerneri.com

marcozerneri.com